unlike the idiotic 'No Barriers' which violated marketing 101 simple rules
this one is really good to start off. something that clearly encompasses the city/region/university and growth and the type of region Long Beach and LBSU are. somebody actually put some thought into this one
not stupid made up silly words inventing garbage slogans. but please do not make or use a LBB acroynm!
although they've thrown out the 'A' branding in BeAch which however one thought of that, I think marketing principals they should maintain it. so help me Andy Fee
now, the AD can only clean up the web-site, you go to Beach Athletic Fund and it's not even working, can't even make a donation thru that link, lol.
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