We've heard this before. Plans are almost always great! There literally has NEVER been a bad plan.

The issue isn't the lack of a plan.. any team of 4 MBA students can create one of those in 90 days or less, the issue is, and always has been, the lack $$$ to FUND the plan, so if he and his team are somehow successful in dramatically increasing donations and sponsorships then whatever plan they create has a chance.

Of course let's be realistic for a second. LB is in a P5 conference, without a CFB program, has literally ZERO TV revenue, the one sport that COULD generate revenue plays in a crumbling facility that most likely will be condemned in the near future and has practically no NIL program nor alumni support to speak of. Oh yea they also decided to change the school BRAND name so he has that re-launch disaster to continue to deal with.

The Pro's?

1. He'll be able to hire his own MBB coach/team in 12 months or less after CDM finally is let go.
2. There are ZERO expectations for any real national success to be accomplished

The bar (if one exists) for success is so low you wouldn't even trip over it on the street at this juncture.

Can't wait to see this "strategic plan"...