Yeah, figuring out what’s actually working can be tricky without the right tracking system. Using the best revenue attribution tool helps break down exactly where your conversions are coming from, so you can stop guessing and start making data-driven decisions. It gives you insights into which channels—whether it's paid ads, organic traffic, or influencers—are generating real results. Once you have that info, it’s so much easier to adjust your budget and scale what’s working!