Posted by AronRoberts on 1/19/2023, 9:30 am, in reply to "What is the Difference between an Ad Exchange and RTB?"
Hi. The information is commendable, and regarding real-time bidding (rtb), I can tell you that it is an automated process by which advertisers can place real-time bids for specific media ad placements. You should also know that RTB is a programmatic process, but not all programmatic advertising is done with RTB technology.
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