The Princess of Wales looked effortlessly elegant in an emerald coat as she launched her Shaping Us campaign in Leeds this morning.

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The project, which is launching today, is a long-term project of the Princess's, beginning with how a child develops and the importance of the formative years.

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The Princess chose to visit Leeds as part of the city's ongoing ambition to become the best place in the UK for young people and children to grow up in.

In 2012, the city launched Child Friendly Leeds with the belief that by investing in and supporting children, young people and their families, the whole city will see immediate and longer-term social and economic benefits.