where do they get these ideas.
do they not know what an anchor is? it's keeps things from moving, the connotation is horrible
#1 rule of Marketing is to avoid words that have significant negative connotations
I do not have to even read about. the first though is....AN ANCHOR!! lol a heavy object that you use to not move....anywhere!!
obviously trying to do a 'play' on the sea/ocean shark thing, which the shark thing itself was an 'anchor'
just smh. who signed off on this!
Previous Message
Email received from Smitheran today about the Anchor Fund.
https://csulb.scalefunder.com/cfund/project/47493?utm_medium=email&elq_cid=355933&RSRC=Email&RDAT=827&ehash=b1bad087ab9db2c3fc64dd3c345181d37ac11102876f23622a2032cecd476478&elqTrackId=5D57481F2A914FD5DD898F58A9699FAA&elq=b6c0cef0fe5743a9ac4b68e43f1d360e&elqaid=827&elqat=1&elqCampaignId=737&elqak=8AF53A83C05B37BFE27FF2EA8275A4E0BE5344E399683B03EA7633890040000ADFDF
84
Message Thread
« Back to index
on 10/1/2025, 11:36 am, in reply to "